The Greg and Frank show exploded into Central Florida on Wednesday evening, September 24th for the Orlando Post Pros User Group meeting. Greg Staten, Senior Product Designer and veteran Avid employee joined Frank Capria, also a Senior Product Designer, for a dynamic presentation.
Tim Bartlett from Adrenaline Films hosted the meeting which started out with a lot of networking and refreshments. Adrenaline Films is a full-service production company providing services to the broadcast, corporate and advertising industries with a specialty in creating compelling images in High Definition, Film and Video.
Greg Staten, Avid Senior Product Designer then presented the newest features and the latest hardware. Greg first went over the Nitris DX I/O hardware for SD and HD and demonstrating the capabilities of the multi-stream 10 bit Avid DNxHD encode and decode.
Greg then demonstrated the newest software features from minor convenience improvements to major features enhancements. He showed off the new HD codec support, native thin raster support, real-time multi-window time code burn in tool, and the new software based real time effect pipeline to name a few.
Frank then gave an interesting perspective on his new position as Senior Product Designer at Avid. Frank came from the industry as an Avid customer. A somewhat critical and vocal one at that. Frank came to Avid with a list of preconceived notions that he, like many others have about the company. He then proceeded to dispel the myths explaining that the employees are in touch with the real world and the competition. The engineers are extremely talented and focused, management is looking at doing the right thing and that Avid doesn’t have its head in the sand or worse. Frank and Greg work great together and unfortunately... for the surrounding engineers, they have cubicles next to each. They can be heard through out the day getting excited about all the features that they want to add to the products. This is extremely disturbing to the engineers in the surrounding cubicles as they see their work load mounting with each casual discussion.
As you see new features and enhancements emerge, I think it fair to say, Thanks Greg and Frank!
