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Behind the Scenes: Unified Licensing and Activating Media Composer 6
AGENT MX-Z3RO—Making an Independent Movie (Part 6)
Mr. Smith Goes to Vegas
Inside Out
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Behind the Scenes: Unified Licensing and Activating Media Composer 6
For those of you who couldn’t wait to get your hands on the next version of Avid Media Composer (MC 6.0) you may have noticed the new UI, or perhaps the new in-app stock footage marketplace, or the improved color correction capabilities. But before...
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Nov 30 2011, 12:00 AM
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Richard Gianattasio
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AGENT MX-Z3RO—Making an Independent Movie (Part 6)
“Sound is 50 percent of the movie going experience, and I’ve always believed audiences are moved and excited by what they hear in my movies at least as much as by what they see.” —George Lucas “The eye sees better when the...
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Jul 18 2011, 12:00 AM
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Thomas Graham
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Mr. Smith Goes to Vegas
In my 16+ years at Avid, it's been my good fortune to be part of a lot of cool opportunities, but none of them could top standing on a stage last week with Kevin Smith at NAB 2011. Leading up to the big event, I got a lot of questions about what our presentation...
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Apr 18 2011, 01:00 AM
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Matt Feury
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Matt Feury
Media Composer 5.5—You asked, we listened.
I’m on a plane, on my way to London, where Avid will launch the next release of the Media Composer family of editing systems at Broadcast Video Expo. I brought along some industry magazines, thinking the time between boarding and when they turn...
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Feb 15 2011, 12:00 AM
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Angus Mackay
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Important Message about ScriptSync
As the product manager for Media Composer, I wanted to take a minute to share some thoughts on version 5 that just began shipping yesterday. We’re really excited about this version, and personally, I’m really proud of the steps our team has...
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Jun 11 2010, 10:15 PM
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Dave Avid PM
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David Colantuoni
Audio and Video Working Together - Jordan Glasgow
Hi everyone! As we kick off NAB 2010, the new consolidated website is one of the first big indicators of the "one Avid" transformation. In addition to this visible change in the way we market our products, we're also reorganizing the way we work internally...
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Apr 12 2010, 11:30 AM
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Jordan Glasgow
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Trading in Commodities – Frank Capria
A commodity is some good for which there is demand, but which is supplied without qualitative differentiation across a market. It is fungible, i.e. the same no matter who produces it. From Wikipedia About three years ago, just prior to NAB, some pretty...
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Apr 11 2010, 09:29 PM
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Edit Anywhere, On Anything - Richard Gratton
Over 20 years ago Avid began with a shift away from linear purpose-built hardware by harnessing the power of non-linear software, running (eventually, as they increased in power) on commodity workstations. Today, the network--extending beyond the local...
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Apr 08 2010, 12:00 PM
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Richard Gratton
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Richard Gratton
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